The starting point will be a businesses annual report such as:
(Click on the picture)
In preparation for P2
and P3
Look at the Merlin Entertainment website and their financial
data/annual report.
1. Prepare a presentation for a prospective job applicant for a role in the Finance Department at Merlin Entertainments.
You need a maximum of 5 slides.
Use the notes facility to explain the visual content of the slides.
Include some financial data on a company and turn it into a PowerPoint
presentation using a pie chart, bar charts, graph, etc.
How not to use PowerPoint. Click on the slide.
2. Produce a fact sheet for senior management on an aspect
of the financial information.
You should use more technical language and the information should include a spread-sheet or graph to explain some aspect of the information.
3. Design a leaflet or a poster explaining one aspect of Merlin Entertainment's operations.
Use straight forward language as it is aimed at customers with no specialist knowledge.
Use straight forward language as it is aimed at customers with no specialist knowledge.
In preparation for P4:
Choose one of these Thorpe Park TV adverts and write a letter to the Merlin Entertainments Head of Marketing explaining the following:
Who are they targeting?
Give reasons.
What is the main message of advert?
Who are they targeting?
Give reasons.
What is the main message of advert?
What is it trying to say to the target audience?
What are the strengths of the advert?
Any weaknesses?
Your ideas to improve your chosen advert.
Explain why your ideas/suggestions would actually
improve the advert and get the message across in a
better way.
For P7 produce a table outlining
three electronic and three non-electronic methods of communication commonly
used by Thorpe Park.
Explain which audience each is aimed at.
Explain why the communication method was appropriate.
Explain which audience each is aimed at.
Explain why the communication method was appropriate.
