Tuesday, 5 November 2019

Alternative Styles of Job Description

Video Job Descriptions

It is possible to include videos into your recruitment marketing strategy to provide candidates with added insight into what a manager is looking for, and what it’s like to work at your company. 
Done in the form of an advertisement:
 
Film the person who will be recruiting and get them to explain the role and post the short video to your social networks in lieu of a written job description.

 

If the position is a highly collaborative role, film different team members explaining what goes on during a typical day, to create a day-in-the-life style video.

 

Career Path Based Descriptions
Instead of solely listing a position’s tasks and responsibilities, outline what a potential career path would look like at your company for the particular position. 


Entry-level candidates are looking to forge their own careers, so make career development part of the job description. 

Rather than just telling them what they would do in the job, highlight how the position and the company as a whole can help them grow professionally and set them up for a successful career.

Other approaches to job descriptions. Details here.